Testimonials

What do my clients say about my Search Engine Optimisation skills?

Sheldon's e-book on website optimization is full of practical advice which is brought to life with examples throughout. By ranking the 15 techniques into the order in which they are most effective and easy to implement it makes it really straightforward to prioritise effort. Most of all though, Sheldon's use of plain English brings a little sanity to what can sometimes seem like SEO madness
— Paul Slater (Management Consultant, UK)

I was running out of steam with my internet marketing until I spoke to Sheldon. He asked questions which made me think about my business in new and exciting ways. Now I have a plan and the motivation to make that plan in happen.
— Lakshmi Gosyne (Pacifika Spirit Jewellry)

As a new-comer to SEO, I knew it was important but didn’t know where to start. The SEO ebook by Sheldon Nesdale demystified the magic and gave practical steps to following SEO science. We operate in a highly competitive local market that needs high profile web presence to gain an edge. Sheldon’s easy-to-follow steps directly resulted in search ranking improvements for our web site. I’ll be using his followup methods to continue measuring SEO effectiveness of our web site.
— Kate Baird (Hamilton Catering)

The E-book was so good and very helpful. I have finished the whole guide, and I cant wait for the next version!
— Jared (ModernDeal.co.nz)

I wanted to submit my feedback on the SEO guide that Sheldon has produced. To anyone who is not familiar with Search Engine Optimisation, the result of being listed on Page One of Google may not mean all that much. However if you consider Google Page One as a Shop window display, and all the other pages in Google as shelf stock inside the shop, where would you like to have your product displayed?

I would certainly prefer to have my products in the shop window, attracting people to stop and take a better look.

Through making sure that the guidelines outlined in the Search Engine Guide have been followed on my own website, I now find that my store is showing on Page One of Google for multiple search terms. This means that every time someone in New Zealand searches for a specific item, my website will be one of the first they see, that carries the product they are looking for.

Thank you Sheldon for the great information and practical advice.
— Bryce Hitchen (Bryce’s Spices & Slices, Tauranga)

Sheldon's SEO guide is an excellent resource! It's written in a way we can all understand and broken down in to manageable steps that help you learn as you go. I have downloaded and printed many ebooks, most of which end up in the recycling bin! This one however, has its very own folder and sits next to my PC. I'm looking forward to implementing all the advice Sheldon has packed into this ebook and reaping the rewards.
— Shane Gosnell (Ethcs Clothing - New Zealand T-shirts & Hoodies Online)

Sheldon's SEO advice was spot on and saved me time and money. This guy knows his stuff! I heartily recommend his services to you.
— Hedley Timbs

The SEO eBook is full of useful and relevant information! I've already (and quite easily) improved several clients Search Engine Rankings within weeks of implementing some of the SEO techniques. I will continue to refer to it in the future and look forward to more handy tips from Sheldon
— Josh Reid (Website Design, Mount Maunganui)

Thank you so much for sharing your Search Engine Optimisation knowledge & skills. The document was very easy to digest and has inspired prompt action!
— Patricia Ko (Botswana Safaris)

Sheldon's SEO guide is perfect for those DIY types keen to learn fast. It covers all parts of SEO, and best of all in a simple to read style. Too often these kinds of resources are full of jargon or assume a certain level of tech literacy. I've passed this on to many.
— Elliot Alexander (NZ Online Design Store)

Yes I have found the gems of wisdom included in your SEO ebook very useful. Our new site was ranked fairly low 4th to 5th page in google for the majority of searches. To be precise one phrase ranked 42nd in February and now after optimisation ranks #1. The proof of how useful is right there. Thanks :)
— Aaron Guise (Adult Costumes)

Thanks Sheldon, I just read your free SEO ebook and found it easy to understand, straight to the point and now I am fully on my way to optimising those pathways for my customers to find my site. With its help I will be reaping the benefits of increased traffic to my site and that's my main goal this year!
— Brad Edwards (Outdoor Footwear and Apparel)

I have worked with Sheldon to build and optimise several websites. I have found Sheldon to be very professional. He listens and confirms the brief, and communicates well during the projects. Sheldon is able to produce excellent reports which demonstrate the optimisation progress of your websites.
— Stephen Strawbridge (Adventure Education, NZ)

Sheldon knows his stuff! The E-book was straight forward, helpful and cut through all the miss-information plastered all over so many "helpful websites". It was a small price for such valuable information.
— Jason Stobart (Pest Control, Auckland)

I usually find web development very confusing but not only did I enjoy reading your SEO ebook, it has been more informative and straight forward than advice I've had elsewhere. I refer to it often and sometime shortly we will be contacting you to do a full SEO report, as we are aiming high in Google for 2013 :) Many thanks!
— Dominique Corfe (Waikato Arborists)

I have just spent the last 2 days going over last years e-book on SEO and found this to be one of the most frank and easy to understand explanations of this complex subject I have seen. Thanks for letting us have a look at this and I look forward to the new updated version with baited breath. Well done a great read for any website owner.
— Greg Round

Sheldon Nesdale's ebook on SEO gave us inspirational tips that we invested in to www.softwarecontracts.co.nz. I highly recommend Sheldon's advice on SEO to anyone struggling with getting their website discovered.
— James Burnby

Sheldon is clearly an innovative and passionate SEO expert. You just know that he wants to help you fully realise the potential from your website, and that his advice is based on sound research, and practical experience. Sheldon is a clever guy who is reliable, friendly, and generous with his knowledge. If you need any assistance with SEO, he's the guy you need!
— Cathy Heath (Market Research, Napier)

As a "DIY" website builder I found the guide incredibly useful. It does exactly what it claims to do and in this day and age of internet "guides" that is a rare thing indeed. Get this guide and get better results. Simple but effective.
— Paul Tayler (Waxing and Tanning)

I have no hesitation in recommending Search Engine Guide, Sheldon knows his stuff and will get your site pumping.

After trying all the other SEO 'experts' that promise everything and deliver nothing only Sheldon delivered and at the lowest cost.

SEO is hard work and Scotties Rent A Car thanks SEG for building our netvisibility.
— Keith Scott (Scotties Car Rental New Zealand)

I've been doing web sites and SEO part time for a few years now and I thought I knew most of the SEO techniques.
I didn't think I knew 16 pages worth so I gave your 2009 SEO E-book a try to see if I could learn some more.
Even though it is loaded with very useful and easy to understand SEO techniques which I have already used, I did learn 4 new and potentially very valuable tips which I had not read about anywhere else.
Very good value indeed.
— Paul Black (Computer Repair, Christchurch)

Sheldon carried out a free assessment of my website and provided me with some ideas to optimize its performance for search engines. I have also received his e-book "How to Optimise Your New Zealand Website For Search Engines”. This is full of very useful tips for a novice like myself to improve a website. Sheldon knows his stuff and I recommend anyone looking to improve their website use his services.
— Rodney Pilbrow (Construction Surveying, Auckland, Waikato)

Sheldon was quick to reply to an automated request for advice on my website. He offered valid critique of my existing website and changes I should look at making. Happy to recommend his services for others who require website expertise.
— Richard Harris (Five Fingers Footwear)

Yay... for a Search Engine guide that is easy to understand and use. I look forward to viewing the updated version, it is an excellent resource for any website user. Thank you Sheldon, I will definitely sing your praises.
— Jan Thomson (Exquisite Boutique, Whitianga)

A very useful ebook, thank you. I am now on the second page already, instead of being nowhere at all!
— Tracey Williscroft (Graphic Design, Tauranga)

If you are wondering what search engine optimisation is, and how it can effect your website, I seriously recommend reading Sheldons Ebook, it explains everything in plain English, is NZ based, and easily shows you how to get better rankings in the almighty search engine results.
— Sam Elton-Walters (Helping you with web stuff, Hamilton, NZ)

A very useful ebook. Illustrations and examples make the whole e-book a lot easier to read and understand. Well written. Great work Sheldon
— Benjamin Yap (Web Design Christchurch)

I am very impressed with how easy it was to follow the SEO e-book. I found it very useful. The technical terms are actually explained which is most helpful thing. This e-book it's a very valuable tool! Good on you Mate!!!
— Sebastian Bialek (Home Cleaning, Auckland)

Straight to the point with constructive criticism and suggestions for improvement Sheldon qualified his recommendations with the reason behind these and how they make your website better. The positive feedback on aspects done right was also very good to hear I that we aren't heading down the wrong path with our on-line store. SOE improvements are exceptionally well documented and i look forward to implementing these into our site and reaping the rewards.
— Daniel Calderwood (SIXdeep Streetwear)

In creating an on-line start-up, there’s just so much to learn to keep things cranking. What I loved about this book was the power and utility of the knowledge that has gone into it. It’s hard to believe just how much value there is in this one little book that will keep driving traffic to your website. Thanks for demystifying SEO Sheldon!
— Julia Charity (NZ Homestay Directory)

Sheldon's e-book was easy to read, and gave me the tools and confidence to optimize my site. I cannot thank him enough. My site has zoomed up the google pages, and is on page one at present, in a highly competitive keyword search, I couldn't ask for better.
— Terry Oliver-Ward (List of Online NZ Shops)

I was a complete novice at SEO and had just had a new website put up for my butterfly release business, that ranked very low in Google searches. It hasn’t even been a month since I put some of the gems in the Search Engine Guide into practice, and already the webpages are moving up, with two now appearing on the first page of search results. One even has a Page Rank now instead of showing zero!
— Kate Young (Butterfly Releases, Hamilton)

While under taking a research project for the company I represent, I realised that my basic knowledge was not at a level that allowed me to progress – using Sheldon’s EBook allowed me to get back on track, allowed me to ask relevant questions to providers that we were engaging with, allowed me to be able to understand their points and have since completed the research – the next phase will be the successful inclusion of Sheldon’s work within our project – a really great help!
— Michael Hunt (Triton Clothing Company)

Very impressed with how easy it was to follow as I am not very technically literate. The most helpful thing about the guide is the fact that is uses technical terms then actually explains them (screenshots are a big BIG help too). This has been invaluable for us. We do not claim to be experts at building websites and were after a great DIY solution that would help us to begin to have an online presence. Thank you Sheldon!
— Justine Carter-Bing (Mechanic, Auckland)

I hired Sheldon to do some SEO work for a client of mine. The results were outstanding. My client's website regained its position on the first page of Google within 2-3 weeks. Sheldon makes SEO seem easy. He can do the same for you!
— Mick Gibson (Google Adwords, NZ)

The work that you and our web developer did earlier in the year has worked wonders with orders doubling over previous months.
— Cynthia Phillips (Emerson Grace Lingerie)

I think its a great little guide. It's got just enough info in there for most people to get their head around it (anyone with some web experience at least) .. and it's written in a casual friendly manner without too much jargon. Just what we need.
— Mark Shingleton (New Media & Web Designer)

Thank you for your phone call. Being new in the game, it was most informative and I have followed through with your suggestions.I'm sure they will bring rewards from my Website.You are very Professional and will recommend you to my associates.
— Dale Petersen (Homeopathics, New Zealand)

Wading through the world of SEO is time consuming, confusing and ultimately tiring. Sheldon's SEO eBook however cuts to the chase with clear concise information, providing a valuable tool to assist anyone with optimising their web site. I shall most be certainly following his very practical advice and applying it to my own site.
— Rick Harvey (Motorcycling Blog)

What I liked best about the list of SEO techniques I found in the ebook was that they were jargon-free and easy to take action on.
— Dave Earles (Element Media 3D Modeling)

A very informative and easy to follow SEO ebook. Highly recommended.
— Daniel Yarranton (Portal for Rural NZ)

A very, clear and easy to read "How to do your own SEO". Sheldon covers all the points and a few more. A worthwhile investment.
— Linda Coles (Blue Banana SEO)

Wow just read your book...... to find I've done everything wrong.

This next few weeks, I am going to be implementing all of your suggestions. I closed my "Zeald" built website as it generated very few hits and have had another more simple and fresh site made by a small one man company. He built the site now I will see how well I can follow your instructions.

Let the tweaking begin.
— Brett Cole (Mobile Locksmith, West Auckland)

I received a free phone appraisal of my web site from Sheldon. I found him friendly and imformative with a few very clear and simple suggestions, i realised that he knew his craft well.
— Drugh Gilmer (Wedding Rings, NZ)

Sheldon was extremely helpful in explaining how and why it is important to create relevant meta titles and descriptions for individual pages. He also helped me identify which keywords were useful for my target market and which ones weren't. Sheldon then advised how i could best optimise for these keywords by writing relevant blog posts. I would recommend working with Sheldon.
— Sam Janett (Overnight Rental Accommodation)

Your SEO eBook was great it’s a pity I didn’t find your site a couple of years ago when I was first developing my website. It was easy to understand and had a wealth of information. I have now added my website to a load of online free directories and have already noticed a difference with the positioning in google search. Thanks again Sheldon.
— Carole Strain (Business Budgeting)

I have just re-read your e-book and found it extremely useful, with loads of great advice. I especially like the fact that it isn't laden down with over-the-top "jargon". It's useful information presented in easy to understand terms. A very useful tool! Many thanks
— Bob Kidman (Logbooks Online)

A very useful ebook, thank you. I am now on the second page already, instead of being nowhere at all!
— Tracey Williscroft (Graphic Design, Tauranga)

I'm so glad I found this resource, it was straight forward, with easy to follow steps that I could translate to my own site. Knowing very little about computers and anything related, this ebook demystified everything and had an immediate impact on the rating of my website. It's a valuable resource tool that I find myself referring back to quite often. Highly recommended!
— Anna Korver (Art and Sculpture, New Plymouth)

Sheldon's Search Engine Guide gave us some quick insight into what really matters with our search giant. Inside the guide are a number of practical steps you can make immediately to any website that Google DOES NOTICE!
— Jesse Archer (Web Design, Web Hosting @ Full Flavour Media)

The SEO ebook created by Sheldon Nesdale really helped SoftwareContracts.co.nz move up on the list for search results. Sheldon went the extra mile by following up on the phone with help that was targeted towards my particular needs
— James Burnby (Customised Software)

Sheldon's information has been very helpful as it put complicated, confusing jargon into simple, easy terms.
— Dr. Scott Waghorn (Auckland Dentist at DentalCare West)

I'm a total novice in SEO and I was to read this ebook. The book is clear and simple to follow. I reformatted my site using the techniques and within a week my site rose on Google, with one of my keywords now appearing on Google’s first page. The book was easy to follow and delivered fantastic results from Google and Yahoo. In the book you read about .nz domains but all advice is working well on all Google sites. I tested it on google.com and google.se
— Henrik Ekenberg (Asset Management, Sweden)

After looking and talking to other search engine optimisers we decided to go with Sheldon, as he supplied us with a set of very focused objectives to achieve a better position in the Google ranking, to which this has already started to increase web traffic with just a few simple changes (and this is still using our old web site). We are looking forward to building our new web site with Sheldon as he is supplying our company with ongoing support and team work (which was lacking in other SEO providers), to which can only increase the amount of customer traffic.
— Brian Chapman (Custom Light Fittings, NZ)

After discovering the SEO ebook I decided that I would use this as a tool to help educate me on websites and the internet and how it all works. I am setting up my own website for future income making source and I took this on as a personal challenge to educate myself on the internet as I am only 30% computer literate and I have always had to back off. I rarely signed up for anything - just have an email address and know how to look for things on the internet and that is about it. Signed up for Facebook 3 years ago so I could send messages to my daughter overseas and gave that up when she came back. I actually signed up for the ebook and received it and opened it up and started to read it. Wikipedia soon became useful and I have slowly made my way through the ebook. This gave me the courage to explore more and I have signed up for the social network sites, set myself up to blog, learnt what RSS is and so much more. My biggest moment with the ebook was when I was working with the Key words section and my husband told me to go to a site but you had to pay for the service of key words. I asked him why when the ebook told me where I could go for free and so I followed the instructions and I got my free service for key words as was able to work it out for myself and then worked out the best name I should use and did this per the instructions. My husband (computers is his job and life) couldn't believe it as he is the computer person not me and I was able to give him advice for once and not the other way around. I am still working through the ebook but it helped me gain the confidence to go on further and I feel I am up to 70% now and still learning. Thanks for the free ebook!
— Reo Schamroth

Like a good aggregator, Sheldon was able to collect all the info and shed light on what matters most. SEO tips are listed in priority plus there are clear steps on what to do. Great job!
— Pierre Vanier (USA Daily Deal Aggregator)

Sheldon's well-thought-out, easy-to-follow approach is exactly what aspiring web developers and marketers need. I found the manual very useful, and Sheldon's helpful manner and prompt responses made it all a hassle-free experience. I am confident his advice will continue to prove to be very sound indeed
— Andrew Weston (Eastern Linguistics)

There were a ton a great ideas in the book and I'm looking forward to getting a lot more traffic from organic searches.
— Charles Snell

Sheldon's eBook is a must have for any business big or small, with all the straightforward tips and advices, it will definately help you build up a respectable SEO. This ebook has already kick-started my SEO knowledge and I highly recommend to all. Great job Sheldon, keep it up :)
— Eric Chung (Modern Deal)

I started my business and spent $1000s on a very nice website with a great look and some decent content. I had it hosted and sat and waited. Nothing happened, no visits or enquiries.

I knew nothing about search engine optimisation or that I needed to do it. I was introduced to a copyrighter and SEO by a friend and an initial conversation with her I had an idea of what to do (as a start up business I don’t have the capital to pay someone to do this). I did some research on the internet and came across Sheldon’s ebook, which I downloaded and began to use the joint information to work on my website.

It was a long process and on some days I got as little as 2 hours sleep as it becomes all engrossing.

Within a week, using the tools described in the ebook the website went from not being in the top 20 pages on google search for ‘bootcamp auckland’ suddenly we were on page 1. That is how powerful the use of an SEO can be.

Thanks Sheldon, it was awesome advice.
— Steve Hall (Boot Camp Auckland)

I am currently involved in developing a website for a small business owner. The main aim of the website is to get more work for the owner, so getting on the first page of Google is of paramount importance.

It’s my first “freelance” project so I have offered my services for free… this made Sheldon’s free offer of an ebook most welcomed and I appreciated his generosity.

When I found Sheldon’s ebook I had already done many hours of late night research on SEO and had already implemented a lot of it into my new site. So as I read his book I thought to myself - What a shame I had not found the book earlier when it could’ve been my primary reference tool! . For this reason I have only skim read most of it but I envisage reading it in more detail when I need to apply SEO to another site or refresh myself on the principles for my current site.

Sheldon’s book is extremely comprehensive, with a lot of practical information which is NZ based so you can trust its validity. He has a wonderful easy-to-understand, friendly style, with a good mix of text and pictorial representation. I would highly recommend it to anyone needing help with SEO and I thank Sheldon for his input into my project.
— Suzi Bell (Window Cleaning, Wellington)

People have been arriving at my site since Sheldon has been in charge of my Google Adwords Campaign. His daily PPC costs have been easily within the budget that we set at the beginning. Sheldon has produced an awesome clickthrough rate of over 12%!
— Russell Tongue (Raised Vege Gardens, Auckland)

Just want to say thank you for making my life so much easier. Your SEO eBook has given me a greater understanding on how to improve website placing’s. I have developed several websites for clients and now feel confident in been able to deliver great websites that can be found! Once again thanks for being the generous person you are for sharing your knowledge and skills with everyone.
— Penny Barrow (Graphic Design, Tauranga)

Sheldon's ebook is fantastic! Coming from a design background with no search engine optimization knowledge or experience the information was invaluable to me and my businesses. I have read a few books on SEO and researched on-line to find similar information but scattered across multiple resources. Sheldon's ebook kick-started my SEO knowledge and I would highly recommend not only Sheldon's ebook but anything Sheldon does.
— Amit Sharma

I had the pleasure of reading Sheldon's guide to optimising your website for search engines. It's important to me as a photographer to stand out on search results, and the tips he suggests gave a concise explanation of the things anyone can do to improve their rankings. Page 1 here I come.
— Gareth Robins (Wedding Photographer, Auckland)

Your site is very informative and the free e-book was a really useful guide (the best I found with a Kiwi emphasis) when I was building my site. It really showed the value of keeping a focus on what visitors want, useful information, no clutter and speed. I had a lot of rubbish and images that didn’t do anything apart from making the site look pretty. Following your advice - all gone. My site is published but still a work in progress with improvements to be made. Thanks
— Roydon McLeod (Business Continuity Insurance)

I found Sheldon's SEO ebook a mine of brilliant information and easy to understand and implement! It will continue to help us for some time to come!
— Katherine Armon (Kids Toys)

Sheldon makes it easy for a non-technical person to understand how SEO works and provides specific steps to implement methods that will increase a website's visibility on Google. His e-book is straightforward and not only offers ways to improve SEO, but also helps us set goals and measure results. SEO is an essential tool in online marketing because it helps you reach your target customers at a low cost and in less time. If you want a cut of that online audience, his stuff can come in useful.
— Melissa Lim

Sheldon is a man driven by results. His research is thorough, and his ideas for business improvement are up to date, practical and extremely cost effective.He has the unique skill set of website design, seo expertise, cpc advertising combined with general marketing expertise.It is refreshing to work with someone who demands to see a business return on marketing investment, and then strives to improve it. With his insatiable thirst for knowledge and learning, you can be sure that he will always be on top of his game.
— Gretchen Kebbell (QJumpers Recruitment, NZ)